Reborn in Brooklyn
Curiosity Shop & Theatre
Located at the start of Atlantic Avenue near Brooklyn Bridge Park, our unique collection of magical home goods, puzzles, games, toys and books has been called one of the most beautiful shops in New York City and our intimate 26-seat theatre hosts performances from the best close-up magicians in the world.

A Bubble of Wonder
Our warm, welcoming space is a place to find inspiration and calm. With good music, flourishing plants and an open invitation to play, you may find yourself staying for hours.

Thoughtful Gifts
No matter who you're shopping for, you're sure to find something they'll love in our carefully curated collection. You'll likely find a few treasures to keep for yourself too.

Close-Up Magic Shows
Tucked behind our Curiosity Shop is a hidden theatre specifically designed to showcase sleight of hand magic. Tickets sell out weeks in advance so be sure to plan ahead.
Wonder by Design
Shop our collections
Featured Items
Join us in
Spreading Wonder

Beautiful Playing Cards
Premium decks inspired by fine art and high design.

Ingenious Puzzles
Mechanical challenges crafted by skillful artisans from around the world.

Magical Home Goods
Unusual artifacts that bring a touch of wonder to any space.
Playing Cards
Our story
Epiphanies Await
Art of Play is a modern wonder emporium embracing the power of curiosity. We believe that everyone has a spark within them that can positively impact the world and fulfill their limitless potential, and we aim to ignite that spark.